Privacy Policy

Last updated: October 29, 2026

Gainesville OBGYN (“Gainesville OBGYN,” “we,” “us,” or “our”) respects your privacy and is committed to providing clear information about how personal information may be collected, used, disclosed, and protected when you visit our website at https://gvilleobgyn.com/ (the “Website”).

This Privacy Policy explains our practices relating to information collected through the Website, including information you voluntarily provide and information collected automatically through website technologies. It also describes choices you may have regarding your information and how to contact us with privacy-related questions.

By using the Website, you acknowledge the information described in this Privacy Policy. Where applicable law requires consent for particular data processing activities, we will seek that consent as required.

1. Scope of this Privacy Policy

This Privacy Policy applies to information collected through the public-facing Gainesville OBGYN website, including its informational pages, online interactions, and website-related communications.

It does not replace the separate Notice of Privacy Practices governing protected health information (PHI) maintained by Gainesville OBGYN or its applicable healthcare affiliates under the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and other applicable healthcare privacy laws.

Medical records, treatment information, insurance information, billing records, and other information handled in connection with healthcare services may be subject to separate privacy and security requirements. When information collected through the Website qualifies as protected health information, applicable healthcare privacy laws and the relevant Notice of Privacy Practices govern its handling.

Our Website may also contain links to patient resources, forms, or third-party services. Those services may have their own privacy notices, terms, and security practices.

2. Information We May Collect

The categories of information collected depend on how you interact with the Website and which features or services are available.

Information You Voluntarily Provide

When you contact our office or interact with available website features, we may receive information such as:

Your name and contact information, including telephone number, email address, or mailing address.
Information included in messages, inquiries, requests, or other communications you submit.
Appointment-related inquiries or information needed to direct you to the appropriate office resources.
Feedback, questions, or other information you choose to share with us.
Other information you voluntarily provide when using the Website or communicating with our staff.

Please avoid submitting sensitive medical information, Social Security numbers, insurance identification numbers, financial account information, or other confidential information through general website contact methods unless Gainesville OBGYN has specifically designated the method as appropriate and secure for that purpose.

Information Collected Automatically

When you visit the Website, certain information may be collected automatically by our website systems or service providers, including:

Internet Protocol (IP) address and approximate geographic location derived from that address.
Browser type, operating system, device type, and device settings.
Pages visited, navigation activity, and the approximate duration of visits.
Referring websites, search-related referral information, and links used to access the Website.
Dates and times of website activity.
Cookie identifiers and similar technical information, where applicable.
Technical diagnostics, error reports, and information used to maintain website availability and security.

Depending on the circumstances, automatically collected information may constitute personal information under applicable law. If the information is connected to an individual’s healthcare or otherwise qualifies as PHI, additional legal protections may apply.

3. How We Use Information

We may use information collected through the Website for legitimate website operations and other lawful purposes, including to:

Operate, maintain, and improve the Website.
Respond to questions, inquiries, and requests for information.
Help visitors find information about our healthcare providers, services, location, and office hours.
Facilitate communication with our office when requested.
Monitor website performance, functionality, and technical issues.
Understand how visitors use the Website and improve its content and navigation.
Support website accessibility and usability.
Protect the Website, our systems, and visitors against fraud, misuse, unauthorized access, and other security threats.
Comply with applicable laws, regulations, legal obligations, and lawful requests.
Carry out other purposes that are disclosed at the time information is collected or otherwise permitted by law.

We do not treat a visitor’s acceptance of this Privacy Policy as authorization to use or disclose protected health information for purposes requiring a separate authorization under HIPAA.

4. Cookies and Similar Technologies

Our Website may use cookies and similar technologies to support essential functionality, remember certain preferences, evaluate website performance, and improve the browsing experience.

Cookies are small files that websites may place on your device. Some are necessary for a website to function, while others support analytics, preferences, or additional functionality.

Depending on the configuration of the Website, cookies and related technologies may include:

Essential cookies: Used to support basic website functionality, security, and technical operations.
Preference cookies: Used to remember visitor choices, such as cookie preferences or accessibility settings.
Analytics cookies: Used, where enabled, to understand website traffic and how visitors interact with website content.
Third-party cookies: May be associated with embedded content, integrations, or services provided by outside organizations.

Not all categories necessarily apply during every visit. Cookies and tracking technologies may also change as website features and service providers are updated.

For information about the cookies identified on this Website, their purposes, and available controls, please review our Cookie Policy.

You may also be able to control cookies through your browser settings or the Website’s available cookie preference controls. Disabling certain cookies may affect website functionality or prevent some features from operating as intended.

5. Website Analytics and Performance Monitoring

We may use website analytics, technical monitoring, and performance measurement tools to understand website usage and improve the experience we provide to visitors.

Depending on the tools enabled, these services may process information such as device identifiers, IP addresses, page views, referral sources, browsing activity, and other technical information.

Information collected through analytics and measurement technologies may be processed by third-party service providers acting under their own terms or under agreements with Gainesville OBGYN or its website service providers, as applicable.

Because healthcare-related website interactions may involve sensitive information, we seek to manage website tracking practices in accordance with applicable privacy requirements. Where information constitutes PHI, its collection, use, or disclosure must comply with applicable healthcare privacy laws.

Any analytics, advertising, or other tracking technology used on the Website should be configured and evaluated with these requirements in mind.

6. Healthcare Information and HIPAA

Gainesville OBGYN provides obstetric and gynecological healthcare services. Protecting patient information is an important part of our responsibilities as a healthcare provider.

Where HIPAA applies, protected health information is subject to federal privacy and security requirements, including limitations on permitted uses and disclosures and rights available to patients.

Depending on the circumstances and applicable law, patients may have rights concerning access to their medical records, requests for amendments, confidential communications, restrictions on certain disclosures, accounting of disclosures, and other protections described in the applicable Notice of Privacy Practices.

The handling of protected health information for treatment, payment, healthcare operations, and other permitted purposes is governed by HIPAA, applicable state law, and the relevant Notice of Privacy Practices, rather than solely by this Website Privacy Policy.

To obtain the current Notice of Privacy Practices or ask questions about medical-record privacy, please contact Gainesville OBGYN using the telephone number or mailing address provided below.

7. Online Communications and Sensitive Information

The Website provides general information about Gainesville OBGYN and its healthcare services. It is not intended to serve as a substitute for direct communication with a healthcare professional.

Standard email, general website communications, and other electronic communication methods may not provide the same privacy and security protections as a designated secure patient communication system.

For questions involving medical records, test results, prescriptions, diagnoses, treatment recommendations, or other confidential healthcare matters, please contact our office by telephone and ask about the appropriate communication method.

Do not use the Website or general email communications to report a medical emergency or seek urgent medical assistance. If you are experiencing a medical emergency, call 911.

8. How Information May Be Shared

We may disclose website-related information when reasonably necessary for the purposes described in this Privacy Policy, subject to applicable legal requirements.

Potential recipients may include:

Website hosting and technology providers: Organizations that support website hosting, infrastructure, maintenance, technical security, and related operations.
Website analytics and service providers: Organizations that provide analytics, performance measurement, accessibility, cookie management, or other website functionality, when such services are enabled.
Professional service providers: Vendors, consultants, or contractors assisting with authorized website administration and operations.
Healthcare-related service providers: Organizations assisting with healthcare services or administration where appropriate and permitted under applicable law.
Legal or regulatory authorities: Government agencies, courts, regulators, or other authorized parties when disclosure is required or permitted by law.
Other recipients with appropriate permission: Parties to whom information may be disclosed with your direction or legally sufficient authorization.

Where a vendor’s activities require a business associate agreement under HIPAA, the applicable HIPAA requirements must be satisfied before PHI is disclosed for those activities.

Some third-party services may operate as independent organizations and apply their own privacy policies to information they collect directly.

9. Third-Party Websites and External Links

Our Website may contain links to websites, platforms, resources, social media pages, or services operated by third parties. These may include healthcare resources, social networking services, or other organizations relevant to the information presented on our Website.

When you follow a link to an external website, that organization’s privacy policy, terms, and data handling practices may apply.

Gainesville OBGYN does not control the privacy or security practices of independent third-party websites. We encourage visitors to review the privacy notices of those websites before providing personal or sensitive information.

10. Information Security

We recognize the importance of protecting information collected through the Website and seek to use administrative, technical, and organizational measures appropriate to the nature of the information and the risks involved.

Such measures may include website security technologies, access controls, software maintenance, service provider safeguards, and monitoring intended to reduce unauthorized access, misuse, loss, or alteration of information.

However, no website, electronic transmission, or data storage system can be guaranteed to be completely secure. While we work to maintain appropriate safeguards, we cannot promise absolute security.

If a security incident occurs, any investigation, response, and legally required notifications will be handled in accordance with applicable federal and state requirements.

11. Data Retention

Information collected through the Website may be retained for as long as reasonably necessary to fulfill the purposes for which it was collected, maintain website operations, address inquiries, comply with applicable legal obligations, resolve disputes, or protect legitimate interests.

Retention periods may vary based on the category of information, the systems involved, the purpose of collection, contractual requirements, and applicable laws.

Medical records and protected health information may be subject to separate retention requirements and policies applicable to healthcare providers.

When information is no longer required, it may be deleted, anonymized, or otherwise handled according to applicable retention and information security procedures.

12. Your Privacy Choices and Rights

Depending on the nature of the information, your relationship with Gainesville OBGYN, and applicable law, you may have certain rights or choices concerning personal information.

These may include the ability to:

Request information about certain personal information we maintain.
Ask that inaccurate information be corrected when appropriate.
Request deletion of information in circumstances where deletion is available or required by law.
Manage cookie preferences through available website controls or browser settings.
Opt out of certain nonessential processing activities where an applicable law provides that choice.
Request information about the privacy practices that apply to protected health information.
Exercise applicable patient rights relating to protected health information under HIPAA and other healthcare privacy laws.

These rights are subject to applicable legal exceptions, identity verification requirements, and recordkeeping obligations. Not every request or right applies to every category of information.

To submit a privacy-related inquiry, please contact our office using the information provided below. We may need additional information to verify your identity or determine how to process your request.

13. Children’s Privacy

The Website is intended to provide information about Gainesville OBGYN’s healthcare services to patients, prospective patients, families, and other visitors. It is not designed as an online service directed primarily toward children under the age of 13.

We do not intend to use the public-facing Website to solicit personal information directly from children under 13 without appropriate authorization or another lawful basis.

If you believe that a child has submitted personal information through the Website inappropriately, please contact us so that we can review the circumstances and take appropriate action.

Privacy protections relating to minors’ medical information, parental or guardian access, and confidential healthcare services are governed by applicable federal and Florida law and may differ from general website privacy rules.

14. Visitors Outside the United States

Gainesville OBGYN is located in Florida, United States, and the Website is primarily intended for individuals seeking information about our services in the United States.

Website information may be processed or stored in the United States or other locations where authorized technology providers operate, subject to applicable legal requirements and the services actually used.

If you access the Website from outside the United States, the privacy and data protection laws of your location may differ from those applicable in the United States.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in website features, information handling practices, technology, service providers, or applicable legal requirements.

When updates are made, we will revise the “Last updated” date displayed at the beginning of this page. Where additional notice is legally required, we will provide it through an appropriate method.

We encourage visitors to review this Privacy Policy periodically to remain informed about our website privacy practices.

16. Contact Gainesville OBGYN

If you have questions about this Privacy Policy, the Website’s information practices, or how to make a privacy-related inquiry, please contact:

Gainesville OBGYN
6440 W Newberry Road, Suite 502
Gainesville, FL 32605

Phone: 352-371-2011
Website: https://gvilleobgyn.com/contact/

For questions specifically concerning patient medical records or HIPAA-related rights, please ask to speak with the appropriate privacy representative or staff member responsible for patient privacy matters.

17. Related Policies

For additional information about website policies and visitor resources, please review:

Patients may also request the current HIPAA Notice of Privacy Practices directly from our office.

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